How councils use door drop to keep residents informed
It may come as a surprise to learn that local councils are amongst the most regular of our clients. Councils often use door drop distributors to deliver information across the Borough. The nature and importance of the materials they send out means that they require reliable delivery often within a specific time frame to what can be a wide area of coverage.
The letters contain important information that residents need to know. Therefore, we must deliver such letters to every property within any given area. This includes shops and even homes with “No Junk Mail” stickers. These are classified as letters with informative material. However, Letterbox enables communication between councils and communities by providing a reliable service that fits their requirements. We deliver a small number of letters to local residents on a tight turnaround. We also provide blanket coverage of publications throughout a borough.
Resident Magazine Distribution
Many councils publish their own monthly or quarterly magazines informing residents of what’s going on in the local area. And we distribute these resident magazines borough-wide for several councils around London and the UK. A great example of this is the London Borough of Barnet’s Barnet First Magazine. These publications provide important information about bin collections and recycling. They explain how the council spends tax money. They also share news of local activities, initiatives, and volunteering opportunities. Our door drop distributors regularly deliver magazines to over 100,000 homes per issue, covering all addresses in a borough. Some wards have their own newsletters and certain councils also supply printed material to residents, detailing adult education courses in the area.
Resident Notifications
When roads need resurfacing or closure due to events, developments, or maintenance, we deliver letters to all residents within a certain radius, informing them that the work may cause noise or disruption. Letters give dates and times of disruption so that residents are aware and can accommodate. Obviously, we ensure that we deliver all letters to every necessary address within the required period.
We sent out letters for local councils to inform residents that they propose yellow lines for their roads. Some councils even offer residents the opportunity to pay for a white line to be painted in front of their drop curb to discourage people from parking in front of their property through letters. Councils need to communicate effectively with the community or give the public notice about all manner of events and alterations. People may not pay attention to many things unless they live in the area, but councils must inform residents about them. Our bespoke consultation service is best suited for distributions of this nature.
In recent years, there has been a greater emphasis on the environment and curbing pollution. Local councils are encouraging residents to cycle rather than drive. We have seen an increase in the number of letters we are sending regarding cycle routes. Councils have also organised cycle rides and bike sales to encourage the use of bikes, both for reasons of environment and health. When installing new bike hangers outside a residence, we inform householders by letter. Recently, the electric vehicle market has grown. We have delivered letters to residents, informing them about upcoming installations. We will install electric vehicle charging points in their streets. This is likely to increase.
Public Consultations
Certain developments or changes in the community require public consultations, such as the development of shopping centres and new residences. We need to invite residents to provide input on certain consultations and attend consultation events. Our door drop distributors deliver those letters to every relevant home in good time.
When the dates of recycling or waste collection change, people need to know so they can put their bins out on the correct day of the week. We help local councils by delivering those letters. Some councils now charge for their green waste collections and implementing this system requires a series of letters, from the first invitation to sign up for the scheme, to the seasonal delivery of instructional letters and bin stickers. We deliver regular distribution campaigns from the data they provide to help them keep on top of the job.
Letterbox Can Help With Council Distributions
When communication via letter between the council and the community is necessary, Letterbox Distribution.com can help. In printing and hand-delivering letters, our distributors ensure important information is received on time at every required address. If we are unable to deliver to an address in person due to a blocked letterbox or access issues, we instead send the missed addresses by mail. This ensures that the council gains full coverage.
For further information on how we can help deliver important information notices, whether you are a council or not, contact us today at 020 8400 0400 or email enquiries@letterboxdistribution.com.